Innovative technology, simply packaged to add value to your market research investment.

Interactive Video Productions delivers unique and innovative research technology labs to help marketing researchers gain deeper insights and provide compelling-visualization for their key findings.

In facility, in the field or online, our expanding range of research labs is at  the cutting edge of technology adapted specifically for market research and uniquely packaged for researchers by IVP to be adopted as a research method with ease and confidence.

Our passion and commitment for helping researchers maximize the value of their studies is reinforced by two decades of experience, long-standing Systems Operators and a host of delighted clients, making IVP the partner of choice for technology labs in qualitative research."
~ Bob Granito, President
Bob Granito
President
You can find me here

IVP Association Memberships

UXPA logo
MRA Logo

What Our Clients Say

Everything went smoothly in Chicago and I was very pleased with the IVP technician’s expertise and attention to detail. Our interview sessions were fairly complex and there were many changes in the order of things as the days progressed – but your technician was a real pro and captured everything we needed.
Sandra Niehaus
Closed Loop
Your representatives in Boston and San Francisco did a wonderful job during our testing. I have copies of the videos for all the testing sessions and everything looks great.
Kelly Desharnais
Human Factors Engineer, DEKA Research & Development
I checked with our team and they had nothing but great things to say about your tech in London. Everyone had a great experience with him, Sarah mentioned that the clients were even having a good time chatting in between sessions with him. We got all the footage back and everything looks good, so I’d say he did an excellent job.
Kyle Joyce
Sachs Insights
I appreciate your help on this project. You made my life so much easier!
Kristi Turball
Vice President, ConsumerVision
Our researchers in NJ today said that everything has been smooth sailing! Thank you guys for always delivering such high quality work! You’re not the best in the biz for nothin’!!
Jay Tye
Sachs Insights
Thank you for the video files and all the efforts you put in to help us under such a tight time-frame. I understand how demanding our needs were and I really appreciate you putting things together so quickly, which requires the long hours and late nights. The eye tracking findings were well received by our business partners and they were very impressed by the analysis eye tracking provided. We couldn’t have done it without your support!
Jingfu Tan
Vanguard
I just screened the six hours of footage from Chicago and the IVP videographer was really talented. He was so alert and responsive — moving around to capture tight shots that rendered great video captures. He gets my vote for top echelon videographers. He’s also a really amiable guy who loves what he does.
Steve Seidmon
Seidmon Associates
The IVP technician in Los Angeles was OUTSTANDING. He went the extra mile for me, and I was so grateful for his willingness to creatively solve problems. He was calm, cool, collected, resourceful, perfectly recessive when he needed to be, and seemed 100% on top of it
Julie Francis
Bella Via Research
Everything went smoothly in Chicago and I was very pleased with the IVP technician’s expertise and attention to detail. Our interview sessions were fairly complex and there were many changes in the order of things as the days progressed – but your technician was a real pro and captured everything we needed.
Sandra Niehaus
Closed Loop